So I love this commercial because it captures the shared experience of Generation X. We like being home to make our kids peanut butter and jelly. You could not sell Baby Boomers with this. They think it’s lame to sit in a kitchen waiting for your kid to be hungry. We like having a male breadwinner and we’re not afraid to say it.
And we are surrounded by little boys in love with Star Wars.
It's almost enough to forget the crappy car they're hawkin'